Rugeley Web Header Design

Here is just a small selection of the custom made headers that i have created at Rugeley Web. You need your own unique identity and i can design a header of your choice like the samples you can see below.

Like with the logo's you need a specialist design but if you would like to do your own logo or header here are some useful tips.

Simply typing the company name in a standard font and underlining it is not the way to get your company noticed. Unless you are an experienced graphic designer it is well worth the investment of asking a professional graphic design company to create a logo for you.

I want to create my own logo!

If you want to have a go yourself here are a few simple guidelines for logo creation:

1/ Use the right software. There are hundreds of graphic design and logo design software packages available in many different flavours. Don’t limit yourself by downloading a program specifically for logo design. These programs are extremely limited in their application and will inhibit rather than help your creative process. I would recommend one of the larger vector graphics programs such as Macromedia Fireworks, Paint Shop Pro, Coreldraw, etc.

2/ Put it on paper. The first step you need to take when starting a logo design is to first draw what you want the logo to look like. That’s right… use a good old fashioned pencil. The computer is a wondrous tool and can do many marvellous things… but it can often inhibit creativity by limiting you to what is easily achieved rather than what you want to achieve.

3/ Don’t use a standard font for your logo unless you intend to change the letters in some way. Using a more unique font will make your logo stand out above the rest. There are millions of fonts available for every taste, both for free and at a price. My advice is download a dozen different ones that you like and try them all.

4/ Don’t use clip art. Take a look around at the logos that surround you on a daily basis. Do many of them feature clip art? The answer is no and the reason is simple. Clip art just doesn’t look professional unless it is created specifically for your company.

5/ Try everything. Don’t be afraid to play around with the text, colours and shapes in your logo. Change the font size, try using several similar fonts in the same logo. You would be surprised what a difference it can make just to change the font size of one of the words or phrases.

6/ A bit of colour, but not too much. Putting colour into your logo can be very important depending on the image you want to project, but be careful. Use different shades of the same colour and try to keep the number of colours down to 3 or 4. Too many colours can be confusing to the viewer and will cause his focus to move (see below).

7/ Focus. If your logo contains more than a single word, you will want to consider which point in the logo should be the focal point. The focal point is usually in the centre of the logo, but can also be the first letter or even the last letter of one of the words. Whatever you decide, do not create more than one focal point in the logo. If the whole logo is equally important, you will want to maintain the focus at the centre. Colouring one of the centre letters a different color is a good way to achieve this, or creating negative space above and below the focal point is an excellent way to draw the eye.